Visual Merchandising Executive

Description

( Temp/ Project Basis)Visual Merchandising Executive

About the Role

We are looking for a passionate and detail-oriented Visual Merchandising Executive to join our Middle East team in Dubai on a temporary/ project basis. This role is pivotal in delivering world-class visual merchandising execution across our retail network, ensuring brand consistency, commercial excellence and an elevated consumer journey in-store.

You will work closely with Brand, Retail and regional teams to bring global guidelines to life through localized, high-impact visual solutions.

Key Responsibilities

Visual Merchandising & Execution

• Develop layout and promotional VM guidelines in line with Brand direction and cascade to Retail Partners and Field Teams.
• Ensure excellence in execution through VM checklists, regular store visits, and timely feedback.
• Support key door openings, new store and counter launches in coordination with Store Development and external stakeholders.
• Lead VM training sessions to coach and develop Retail Partners and store teams.
• Maintain strong alignment with Brand Marketing Calendars and VM briefs.
• Adapt global assets, prepare simulations, and seek Brand approvals prior to execution.
• Manage planograms, adapting for different store concepts and local requirements.
• Act as the main point of contact for all VM-related topics for stores and Retail Partners.

Windows, Graphics & In-store Experience

• Deliver impactful window displays, graphics, layouts, interior signage, and localized VM adaptations.
• Manage screen content (CMS coordination, troubleshooting, and content updates).
• Prepare print briefs including cropping, supplier bidding, proofing, installation planning, and quality control.

Reporting, Budget & Operations

• Analyze sales and merchandising reports to drive continuous improvement.
• Manage VM OPEX budget, tendering, accruals, and financial reporting in collaboration with Finance.
• Maintain VM status reports, RAG reports, and weekly updates to Brand and Retail teams.
• Track, audit, and manage VM collateral, tools, visuals, screens, and warehouse inventory.
• Oversee ordering of loose furniture and store design hardware.
• Handle VM administration including POs, permits, licenses, and partner coordination.
• Manage Arabic translations ensuring message accuracy.
• Prepare qualitative reports with images for local and EMEA stakeholders.

Qualifications

Key Requirements

• Proven experience as a Visual Merchandiser, ideally within the cosmetics or beauty industry
• Strong Middle East regional experience
• Hands-on experience in:
• Consumer journey design
• Windows, graphics, layouts & interior signage
• VM localization
• Store openings & retail environments
• Strong understanding of current VM trends and best practices
• Ability to interpret design drawings and apply design awareness to VM execution
• Experience analyzing sales and merchandising reports
• Budget management and tendering experience
• Strong organizational skills with exceptional attention to detail
• Excellent communication and stakeholder management skills

Technical Skills

• MS Office (Excel, PowerPoint, Word)
• Adobe Illustrator, Photoshop, or similar visual tools

Why Join ELC?

At The Estée Lauder Companies, you will be part of a dynamic, creative, and collaborative environment where innovation, craftsmanship, and brand storytelling come together. This is a unique opportunity to shape premium beauty experiences across one of the most exciting retail regions in the world.