Global 360 Go-to-Market Assistant Intern

Internship - Global 360 Go-to-Market Assistant - H/F – Darphin & Lab Series

Darphin draws on more than 65 years of expertise to develop advanced skincare treatments delivering transformative results.

Lab Series combines over 30 years of expertise in men's skin physiology with science-backed solutions designed to address men's specific skincare needs.

This 6-month internship supports key global marketing initiatives for Darphin and Lab Series. As the Go-To-Market Intern, you will contribute to Brand Digital Marketing & CRM, 360 activations, product launches, portfolio reactivation and paid media. You will report to the Global Commercial Innovation Marketing Manager within the GTM team.

Highly organized, you will support project timelines and deliverables from concept to final activation. You will work closely with global partners, regions, affiliates and internal teams including Brand & Product Marketing, Digital Marketing, Education, Finance and Creative.

Limited Editions Project Development

Propose and identify brand development opportunities.
Research, benchmark and develop ideas for limited editions, sets, GWP and samples.
Support project feasibility analysis, including COGS, margins and profitability.
Assist with project management and creative briefs for campaigns and limited editions.

360 Marketing Project Management

Conduct competitive benchmarking across the Luxury and Beauty industry, including campaigns, activations, visual merchandising, in-store experiences and social media.
Identify best practices and emerging opportunities.
Support Consumer Marketing presentations for top management, regional and market teams.

Internal & International Coordination

Build strong relationships with regions and markets.
Gather global marketing strategies, guidelines and materials, as well as market requests and needs.
Coordinate with Marketing and Creative teams to ensure smooth communication and alignment on content, assets and processes.

Online / E-commerce

Brief Creative and Product Marketing teams to develop e-commerce assets and online campaigns.
Develop engaging, conversion-oriented digital content.
Follow up with markets on the implementation of global visuals.
Support CRM assets to improve the online customer journey and customer loyalty.
Manage e-commerce projects around key traffic moments, including landing pages and animated content across channels.

Profile
University Degree or equivalent in Marketing or Business;
Minimum 2 6-month internships completed with previous experience in Product Marketing, Operational Marketing or GTM in the Beauty, Luxury, Hospitality, Home or Fashion Industries is desired;
Perfectly fluent in French and in English (minimum A level in both);
Ability to handle a multitude of projects in fast-paced environment, flexibility in ways of working – adaptable;
Analytical, resourceful, autonomous, and proactive attitude, follow through on projects owned;
Should demonstrate a passion and knowledge for the Beauty business; be keenly aware of market trends, brands & new innovations;
Possess excellent oral and written communication, creative and computer skills; 
Be a team player, able to build strong relationships with cross-functional and affiliate teams.

Benefits
Up to 2 days of remote work per week
Salary up to 1,400 euros 
Numerous product benefits throughout your internship

To learn more about the Estée Lauder Companies group, we invite you to click on the following link: https://www.elcompanies.com/fr