Assistant Manager, Amazon Site Merchandising

Description

Assistant Manager, Amazon Site Merchandising

Reports to: Director, Amazon Account Lead – Brand Cluster

What You’ll Do:

As an Assistant Manager, Amazon Site Merchandising, you will play a strategic role in managing and optimizing our product catalog and brand presence on Amazon for a cluster of brands. You will own content and merchandising strategy for your assigned portfolio, leveraging data and customer insights to identify opportunities, prioritize actions, and improve business performance. Working cross-functionally with brand, marketing, supply chain, and Amazon partners, you will help deliver a best-in-class customer experience while driving traffic, conversion, and retail sales growth. The ideal candidate is detail-oriented, an effective communicator, and possesses strong analytical thinking, using performance insights to translate opportunities into measurable business results.

Responsibilities:

• Product Catalog, Content Strategy & Data-Driven Optimization
  • Lead the setup, maintenance, and optimization of product detail pages (PDPs) on Amazon, ensuring accuracy, brand consistency, and content effectiveness.
  • Analyze content performance metrics (traffic, conversion, SEO rank, and more) to identify areas for improvement and prioritize optimizations that drive business impact.
  • Partner with internal teams to implement a test-and-learn approach for copy, imagery, A+ content, and other merchandising elements.
• Brand Store & Merchandising Execution
  • Own the strategy and execution of brand store updates, ensuring alignment with seasonal priorities, promotional campaigns, and UX best practices.
  • Use performance insights to refine layouts, navigation, and content structure to maximize conversion.
  • Support key Amazon shopping moments (e.g., Prime Day, Holiday) through timely merchandising updates, brand store refreshes, and customer experience optimizations.
• Cross-Functional Collaboration & Stakeholder Management
  • Act as the primary point of contact between merchandising, brand, creative, sales, and other cross-functional partners to align content strategies with business objectives and ensure successful execution.
  • Liaise with Amazon retailer partners to stay ahead of platform changes and merchandising opportunities.
  • Provide performance updates and content strategies in meetings with internal stakeholders, including Directors and VPs.
• Process Optimization & Project Management
  • Own asset production timelines and ensure timely delivery across multiple stakeholders.
  • Identify and implement improvements to streamline content workflows and increase efficiency.
  • Create and document scalable best practices, SOPs, and tools to support team-wide adoption.

Qualifications

Qualifications:

• 3-4 years of experience in eCommerce, digital merchandising, or related roles
• Bachelor's degree in Marketing, Business, Communications, or similar field
• Strong analytical skills with the ability to interpret performance data and translate insights into actionable business recommendations.
• Proficient with Amazon Vendor Central or other retailer content management systems
• Demonstrated ability to lead projects, influence stakeholders, and work cross-functionally
• Excellent communication, organizational, and project management skills