Store Manager - The Ordinary (DECIEM) AVESTAN - Full Time - Nolita New York, NY
Date: Sep 25, 2026
Location: New York, NY, US
Company: ELC Beauty LLC
The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.
WHAT ON EARTH IS AVESTAN?
AVESTAN is a conceptual store and a continuation of the journey of our late DECIEM co-founder, Brandon Truaxe, into the world of Aromas.
It is a destination where customers can explore, discover, and connect. Home to a single fragrance, AVESTAN creates a unique and immersive shopping experience where every detail is considered.
WHAT WE'RE LOOKING FOR
AVESTAN’s Store Manager is a Human Leader with the art of creating memorable experiences.
As the Store Manager of our established AVESTAN store in Nolita, you’ll take ownership of the day-to-day running and overall success of the store. You’ll lead, inspire, and develop the team while creating a welcoming, elevated environment where every customer feels connected to the AVESTAN experience.
You’ll be responsible for driving commercial performance, maintaining exceptional operational standards, and building a strong and authentic team culture. You’ll lead by example, bringing AVESTAN to life through every customer interaction, team moment, and detail within the store.
We’re looking for someone who is equally passionate about people, product, and performance, and who can balance commercial priorities with an exceptional customer experience.
This is a full-time, permanent position and an opportunity to lead an established AVESTAN store while continuing to evolve and grow the brand experience in Nolita.
WHAT YOU'D BE DOING IN THIS ROLE
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Take full ownership of the day-to-day management, commercial performance, and overall success of the AVESTAN Nolita store.
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Lead, inspire, coach, and develop the store team, fostering a strong culture rooted in authenticity, kindness, collaboration, and accountability.
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Drive sales, KPIs, and customer experience, using performance data and insights to identify opportunities for growth.
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Own recruitment, onboarding, training, scheduling, performance management, and employee relations in partnership with Recruitment and HR.
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Ensure exceptional customer experiences that reflect the unique AVESTAN concept, acting as a passionate and authentic brand ambassador.
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Oversee all store operations, including inventory, POS, omnichannel services, payroll, attendance, and adherence to company policies and procedures.
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Maintain the highest standards of visual merchandising, store presentation, health & safety, and operational excellence.
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Lead community partnerships, activations, and events that strengthen AVESTAN’s presence and engagement within the Nolita community.
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Partner with cross-functional teams to share insights, solve challenges, and continuously improve the AVESTAN store experience.
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Lead by example as Manager on Duty, ensuring the team, customer experience, and store are set up for success each day.
SKILLS AND QUALIFICATIONS NEEDED TO GET THE JOB DONE
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3+ years of retail or customer service experience, including 2+ years in a leadership or management role, ideally within luxury, fragrance, beauty, fashion, or premium retail.
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Proven ability to lead, coach, and develop high-performing teams while creating a positive and inclusive team culture.
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Strong commercial acumen, with experience managing KPIs, sales targets, budgets, and store performance.
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Excellent communication, organisation, and problem-solving skills, with the ability to confidently navigate a fast-paced retail environment.
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A genuine passion for creating exceptional customer experiences, with an interest in fragrance, beauty, culture, and the unique world of AVESTAN.
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BUILDING GROWTH TO POWER GOOD
We are a People first company that lives by our core values to…
✨ Defy Convention.
✨ Make it real.
✨ Play in the grey.
✨ Build Bridges.
✨ Be the rabbit.
These values continue to guide us in all that we do. Along the way, we’ve been honoured to win some pretty incredible awards, including a CEW Achiever Award, Best Skincare Brand at Sunday Times Style Beauty Awards, and Most Popular Sustainable Brand by The Cosmetify Index Global. We’re still blushing!
SUSTAINABILITY AND SOCIAL IMPACT
DECIEM’s objective is to build growth and do good things while prioritizing people, animals, and the Earth.
Our Sustainability strategy is focused on fighting climate change, improved waste management, responsible packaging, responsible sourcing and product lifecycle, and water conservation.
In 2020, DECIEM established the Good Fund to support both large and grassroots charities in response to global events.
CREATING A HUMAN WORLD OF BEAUTY
DECIEM is committed to diversity, equity, and inclusion (DEI) by creating meaningful, measurable change in the lives of our team members and in the communities where we operate. Achieving equality is critical to DECIEM and our future. You can learn more about our DEI commitment in our open letter, "Belonging is the Destination, Change is the Journey".
DECIEM is an equal opportunity employer. We prohibit discrimination based on age, colour, disability, national origin, race, religion, sex, gender, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. We are also committed to creating and maintaining an inclusive and accessible workplace. If you are contacted to be part of our recruitment process and require accommodation, please let us know.
WANT TO JOIN US?
Thank you for reading the whole thing! If you liked what you heard, kindly send us your resume. We really appreciate your effort in applying for this position. However, only those who have been shortlisted for interviews will be contacted. <3
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#LI-AM2
Pay Range:
Anticipated Base Salary Range $55,309.80 to $67,800.00 (Depending on qualifications, skills, experience and/or budget), based on a 40 hour work week (range to be scaled accordingly). In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage (medical, dental, and vision insurance), wellness and family support programs, life and disability insurance, retirement savings plans, education-related programs, paid holidays and vacation time. In addition, the Company maintains highly competitive incentive compensation programs (role eligibility may vary based on terms of the respective plan(s)).
You may be eligible to participate in the applicable Commission/Bonus Plan, under the plan guidelines in effect at the time of hire. Additional details regarding the commission plan will be provided as part of your onboarding.
Equal Opportunity Employer
We are an equal-opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. Accommodations for job applicants with disabilities are available on request.
Artificial Intelligence is used to compare and screen an applicant’s resume as against the posted job description.
Nearest Major Market: Manhattan
Nearest Secondary Market: New York City