Area Sales and Education Manager MAC / Bobbi Brown / Too Faced - 12 month FTC (Scotland / North)

Date: Sep 23, 2025

Location: UK, EDH, GB

Company: ELC Beauty LLC

Brands

M·A·C is the world’s leading professional MAKEUP AUTHORITY because of our unrivaled expertise in makeup artistry. M·A·C celebrates diversity and INDIVIDUALITY — all ages, all races, all sexes. M·A·C is a proud COMMUNITY of professional makeup artists. M·A·C is at the forefront of TRENDSETTING, collaborating with leading talents from fashion, art and popular culture. M·A·C believes in SOCIAL RESPONSIBILITY, with VIVA GLAM and the M·A·C AIDS Fund at the heart and soul of our unique culture.

 

Bobbi Brown Cosmetics is a global prestige beauty brand that empowers women to embrace and enhance their individual beauty. Founded in 1991 by makeup-artist-turned-entrepreneur Bobbi Brown, the brand offers universally flattering products created with uncompromising quality and an intuitive sense of what every woman wants: to look and feel like herself, only prettier and more confident.

 

At Too Faced, we believe makeup is power, giving women the freedom to express themselves and the confidence to take on the world. Makeup is so much more than a little color on your face. It's a mood booster and a powerful ally. So be a star, shimmer it up and take over the world! We are here to give you the tools to create your own looks, find what you love and own your pretty. 

Description

The Area Sales & Education Manager (ASEM) is accountable for the overall performance within a designated area. This role leads the Point of Sale (POS) Management teams, driving sales, operations, and consumer service excellence. The ASEM ensures the implementation of the commercial strategy at the local level, coaching POS management to achieve KPIs, while cultivating a customer-centric, performance-driven culture.

 

Sales & Service Management

  • Set and achieve sales and profitability targets for the area by managing POS performance and ensuring alignment with brand objectives.
  • Lead and engage the POS management teams to meet their targets through regular communication and development opportunities.
  • Monitor KPIs to ensure that commercial targets are met and take corrective actions when necessary.
  • Collaborate with internal teams and retail partners to create and execute strategies that drive traffic and conversion while maintaining brand values.

 

Team Leadership & Development

  • Lead, coach, and develop POS management teams, ensuring that they have the skills and resources to meet business objectives.
  • Foster a culture of accountability, teamwork, and high performance.
  • Conduct regular performance reviews, setting clear goals and providing feedback based on KPIs and operational success.
  • Build a talent pipeline, identifying key roles and providing training and development opportunities for team members.
  • Ensure that POS management teams adhere to company policies and maintain high standards of customer service, with a focus on consumer recruitment and retention strategies.

 

Operations & Commercial Excellence

  • Ensure effective execution of the commercial strategy by managing product presentations, inventory, and visual merchandising.
  • Collaborate with the central teams to ensure operational processes are followed, including inventory management and store maintenance.
  • Monitor and review retail operations to ensure a high standard of service and product presentation is maintained.

 

Brand & Consumer Engagement

  • Champion the brand’s values and ensure they are consistently represented at every POS
    location.
  • Lead the POS management team in delivering exceptional consumer experiences, focusing on service excellence, product knowledge, and brand engagement.
  • Act as the brand ambassador, promoting brand identity and ensuring it resonates with customers through all points of interaction.

Qualifications

 

  • Strong leadership capabilities, with a proven ability to inspire and develop high-performing teams.
  • Experience in retail management, with a focus on sales, service, and team leadership.
  • Strong business acumen and the ability to interpret sales data and adjust strategies accordingly.
  • Excellent communication and interpersonal skills to manage relationships with internal and external stakeholders.
  • A passion for delivering exceptional customer service and driving business results.
  • Ability to travel across the area and work flexible hours, including evenings and weekends.
  • Minimum of 5 years of experience in retail management, with a strong background in sales, service, and team development.
  • Proven experience managing large teams, multi-site operations, and driving performance.
  • A track record of delivering results through strategic planning and execution.
  • Strong organisational skills and ability to manage multiple priorities.
  • A background in business, retail management, or a related field is preferred.